Beans
Freshness is one of our keywords. At MJ we buy only 100% of the highest quality Arabica Coffee beans grown in the world. Only 10% of the world production of coffee is considered
'Specialty Coffee'. Of these only 1% is good enough for MJ. We roast these
green beans to a very specific style of roast. It is a lot darker than most
because we believe roasting the green out develops the full flavour of each
coffee bean.
Since roasting is a fine art it takes years of experience and attention to
the details to maintain a consistent taste.

Knowledge
There are 849 different tastes in coffee, depending on the origin, which is
4 times more than in wine. At MJ all our coffees are ground fresh daily for
filter coffee. For our espresso based coffee drinks the 'MJ Espresso Roast'
must be ground no longer than 1 hour to insure that each 'shot' of espresso
is fresh. Espresso drinks must be prepared to very specific method of
extracting the best from the coffee and leaving behind the bad or bitter
tastes that most people experience from an espresso machine. At MJ we
learned this art and scientific approach from the Italians. We also learned
that machines are like cars not all of them are able to win the 'Grand
Prix'. At MJ our espresso machine, the La Marzocco built in Florence,
is the only machine that can be fine tuned
enough to meet our high standards.

Preparation
The keys to making a good cup of coffee are:
• The beans (must be 100% Arabica)
• The roast (must develop each bean to its full potential, roasting all the
green out)
• The grind (each coffee maker requires a different grind and this is
critical to flavour)
• The water must be filtered (98% of a cup of coffee is water)
• The amount of water (if too much the bad taste comes through - if too
little, there is not enough coffee flavour)
• The amount of coffee used (2 tea spoonful per cup for filtered coffee and
7 grams for 3cl of espresso)
• The temperature of the water (different roast styles requires different
temperatures for extracting the best flavour of the coffee - we use very
sophisticated equipment to check that the temperature is exact)

Taste
It is no mystery why people add so much sugar to their coffee drinks. The
preparation is so poor and machines are so dirty that sugar sweetens up the
flavour dramatically. Next time you order a coffee at MJ try it without
sugar first. We guarantee that you will find a sweetness from the roast and
preparation that is noticeable in your cup